Geneva 2013: Alfa Romeo 4C

Hey Guys
Everyone couldn't await Alfa Romeos, now final, Version of the former 4C Concept Car which debuted yesterday at the Geneva Motor Show, the Alfa Romeo 4C.

I already said it to blogger colleagues at the motor show, there should be a camera filming the smiling faces turning into irritated ones when seeing the 4C's front for the first time.

No doubt, the 4C is a REAL beauty, the back is just adorable, but the front .... especially the headlamps .... I don't know who did THIS and I'm just out of words for "this".

The global launch of the Alfa Romeo 4C marks the return of the brand to the world of lightweight sports coupés, an extraordinary event, awaited ever more eagerly by the host of fans throughout the world. The exclusive 'Launch Edition' was created just for them, a numbered limited edition of 400 in Europe, Africa and the Middle East(500 in North America and 100 in the rest of the world) with exclusive characteristics developed specifically for this unique version.

It makes its début today, at the 83rd Geneva International Motor Show, where orders officially opened for the 'Launch Edition' of the new 4C compact supercar at a price of 60,000 euros in most European markets (price including VAT net of other local taxes). What's more, all buyers can take part in an exclusive event which will include an advanced driving course, to learn how to make the most of its potential in complete safety.

The new Launch Edition can 'clothe' its body with two liveries - Carrara White or Alfa Red - and is marked out by the distinctive badge, inlaid beneath the paintwork. The line of the special car is enhanced by the carbon aerodynamic kit (including spoiler and door mirror covers), the rear aluminium diffuser with dark finishing, Bi-LED headlights with dark surround and 18" (front) and 19" (rear) alloy wheels with burnishing treatment.

To accentuate the sports look still further, there are front air intakes, brake calipers in a specific colour, racing exhaust system with BMC air cleaner and suspension kit with specific calibration for shock absorbers and rear anti-roll bar.

The interior has the same sports feel, with highlights provided by the leather/fabric sports seats with parts in Alcantara, as well as the distinctive, numbered carbon badge. In the case of the red livery, the Alfa Romeo 4C Launch Edition has red stitching on the steering wheel trim, handbrake, mats, handlesand sports seats.

Of course, the Alfa Romeo 4C Launch Edition offers all the winning characteristics of the model that represents the essential sportiness embedded in the 'Alfa Romeo DNA': Italian style, performance and technical excellence, for maximum driving pleasure in complete safety.

Designed by Alfa Romeo and produced in the Maserati plant in Modena, the new mid-engined rear-wheel drive coupé with two bucket seats will be become available for purchase in 2013 and will mark the return of the Italian brand to the United States, inaugurating Alfa Romeo's global growth plan.

The Alfa Romeo 4C derives directly from the concept which raised many eyebrows in admiration at the Geneva Show in 2011, so much so that it won three prestigious awards: the 'AutoBild Design Award' (2011, Germany), the 'Design Award for Concept Cars & Prototypes' (2012, Italy) and the 'Most Exciting Car of 2013' - 'What Car?' (2013, Great Britain).

What do you think about it?




Lisa